Lizzo marked “Swim Day” by showing off her favorite swimsuits from her own brand, Yitty. She shared colorful photos on Instagram wearing two stunning pieces: a bright pink bikini and a classic white one-piece. Both looks highlight her bold style and her message of body confidence.
Poolside Fashion with a Pop of Color
In the first photo, Lizzo wore a pink string bikini with a fun, eye-catching pattern. She completed the look with green sunglasses, which added a fresh splash of color. The bikini was perfect for a sunny pool day and made her confidence shine.
Next, she switched to a sleek white one-piece swimsuit. This design hugged her curves and made her skin glow. Although it offered more coverage, it still showed just enough for a perfect summer tan. Both pieces were ideal for a relaxing day by the pool or a quick dip in the water.
Yitty: Fashion for Every Body
Lizzo’s brand, Yitty, is more than just stylish. It was made to fit all bodies, with sizes from XS to 6X. From the beginning, Lizzo wanted everyone to feel seen and supported. Because of her efforts, more companies are now offering wider size ranges in swimwear and shapewear.
At a Fortune event in 2024, Lizzo explained why she started the brand. She said, “I’ve always been a big girl. For years, I could never find clothes that I liked and that fit me at the same time.” That feeling pushed her to make a change.
A Personal Mission to Change the Industry
Lizzo also remembered shopping in 2015 and being disappointed by what she saw. She found only a few color options—jet black, bright white, and a dull pink. Even worse, larger sizes were nearly impossible to find. She thought, “Someone needs to fix this,” and decided to be that someone.
Because of Yitty, shoppers no longer have to feel left out. The brand offers both comfort and style, no matter your body type.
Inspiring a New Generation of Shoppers
Yitty continues to make a big impact. Lizzo believes that today’s young girls don’t have to grow up feeling excluded, the way she once did. Thanks to Yitty, they have more choices, more comfort, and more confidence.
“There’s truly room for all of us,” she said. And with Yitty’s growing popularity, it’s clear that people are ready for fashion that welcomes everyone.
Why Yitty Is a Must-Have This Summer
If you’re looking for swimwear that fits well and feels great, Yitty is a strong choice. Not only are the styles fun and flattering, but the brand also supports real people with real bodies. That’s what makes it stand out.
New customers can also enjoy big discounts when shopping on the official Yitty website. This makes it easier than ever to grab a swimsuit that makes you feel amazing.
